What is the difference between a web designer, a web marketing consultant and a web developer?

A web designer is generally only focused on the look and feel of your website. They are usually excellent graphic designers but often lack the understanding of how important it is to balance design with search engine optimization, customer ease of use, and ongoing tasks related to maintaining a website. They usually lack the ability to provide complete support and help their clients with all aspects of having a website such as understanding hosting options, email, and marketing options.

A web marketing consultant understands the balance of content and design, user interface and making sure you develop a website with your desired results in mind. A web marketing consultant will want to understand your overall marketing goals, short and long term business objectives, current and future resources and many more parts of your business before even discussing your web development plans.

A web developer understands the technology required to get the results you want. They know how to match your web marketing goals with your web design goals.

Which one is right for you?

SiteBuilder Now can help with these and many more aspects of the process you should take before signing on to have a website built. Learn more about our Consulting Services.